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Cleaning Customer Churn Calculator

See how customer churn compounds over 12 months. Based on MaidCentral April 2026 data: 5.68% average monthly churn among software-using cleaning businesses.

How it works

Monthly churn compounds: each month, the churn rate applies to the remaining customer base, not the original starting count. Customer bases decay exponentially, not linearly.

Formula: Customers retained after N months = Initial customers × (1 - monthly churn rate)N

Default churn rate uses the MaidCentral April 2026 average of 5.68%. Adjust to match your business.

Why this matters

Reducing monthly churn from 5% to 4% retains 7 additional customers per 100 over 12 months. That difference compounds year after year.

A cleaning business with 100 customers at 5% monthly churn loses 46 customers per year. At 4%, they lose 39.

Calculate

Enter your numbers

Default: 5.68% (MaidCentral April 2026)

Residential ~1, Commercial 2-4

Reference

Churn decay model — 5% monthly churn

Month Customers at Start Churned Customers at End
Source

Data source

Default churn rate of 5.68% based on MaidCentral PCI Report (April 2026), measuring monthly recurring customer churn among 150,000+ monthly house cleanings from software-using businesses.

Revenue per job of $214.95 also from MaidCentral PCI Report (April 2026).

Important: These figures represent software-adopting businesses and may not be representative of all cleaning businesses. See Cleaning Customer Retention Benchmarks for full methodology and qualifications.

Related

Further resources